Create & Capture with Jane Beiles

A hands-on coastal photography experience designed to elevate how you see, shoot, and share your brand

All images © Jane Beiles Photography

There are certain moments at BLOOM that feel less like a session and more like a shift. This is one of them.

We are so excited to welcome Jane Beiles to BLOOM 2026, where she will lead a hands-on, immersive photography workshop set against the effortlessly beautiful backdrop of Weekapaug Inn.

And this is not your typical sit-and-listen session. This is about moving, seeing, capturing, and creating in real time.




A Living, Breathing Content Experience

Think bikes lined up in the sun, a breeze off Quonnie Pond, a table set just so, a product placed in the perfect light. Jane will guide attendees through the grounds of Weekapaug, weaving in the charm of Camp Weekapaug and all the little moments that make content feel alive. You will not just learn, you will shoot. This is about learning to see your brand in motion.

From styled product moments to lifestyle storytelling, from quiet details to full scene-setting, this workshop is designed to help our community create content that feels natural, elevated, and entirely their own.




Your iPhone Is Your Greatest Founder Tool

We say it all the time, and this session brings it to life. We are no longer waiting on photographers, production teams, or perfect timing. As founders, creators, and storytellers, we are all our own photo staff now, and the iPhone has become one of our greatest tools.

Jane will show you how to use what you already have in your hand and make it work beautifully. She will share guidance on light, composition, framing, movement, and those iPhone tricks that can instantly elevate your content, whether you are shooting products, interiors, food, decor, flat lays, personal brand imagery, or the everyday moments that help tell the story of your business.

This is the kind of workshop that can change how you create every day after BLOOM, not just while you are there.




Why Jane, and Why This Format

I have to say this part personally, because it matters. From the moment I met Jane, I just loved her energy. There is such a warmth to her, such a spirit, and this incredibly generous way she shares what she knows. We were fast friends.

She joined us at ELEVATE and gave a fantastic presentation, and I remember thinking right away that I wanted more of this for our community. I wanted to get her off a stage and into the wild, where she could really showcase what she does best and help people actually create while she taught.

That is what makes this session so special. Rather than simply talking about content, Jane will be right there with attendees as they move through the property, work with the scenery, play with light, style their products, and capture moments in real time. It is practical, inspiring, and exactly the kind of immersive learning experience we wanted BLOOM to offer.




About Jane

Jane Beiles is a highly sought-after photographer whose work spans interiors, architecture, food, travel, and lifestyle, always with a signature eye for light, texture, and storytelling.

A contributor to The New York Times, Jane’s work has also appeared across leading editorial and brand platforms, where she is known for capturing spaces, products, and experiences in a way that feels polished, inviting, and full of life. She has a beautiful ability to make an image feel elevated without ever losing its warmth.

She is also a speaker and educator, which is one of the many reasons she is such a natural fit for BLOOM. Jane does not just create beautiful work. She helps other people understand how to create it too.

Through her work in photography, education, and JB360 Media Relations, she brings a deep understanding of visual storytelling, brand presence, and what makes an image actually connect. Based between New York City and New England, her work reflects many of the worlds we love most, from coastal escapes and beautiful interiors to travel, food, and the art of everyday living.




From Products to People to Place

Whether you are photographing a product line, a table setting, your morning coffee, an interior corner, a personal brand portrait, or a full lifestyle moment, this workshop is designed to meet you where you are. Bring your products. Bring your ideas. Bring your eye. Jane will help attendees translate all of it into imagery that feels cohesive, compelling, and distinctly their own.




Come Ready to Create

This workshop is part of our Create & Capture experience at BLOOM, and it is meant to be interactive, energizing, and a little bit magical.

Attendees will walk away with real content they can use, a stronger visual point of view, and more confidence in their ability to tell the story of their brand through images.

Because the goal is not just beautiful photos for the moment. It is giving our community the tools to create with more intention, more consistency, and more confidence long after BLOOM is over.

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